Creative design, the core technology, sales channels, the brand is located in the industry profits, research and design of the pyramid lack China strategic missing. China's manufacturing China create transformation and upgrade. Industrial design has gone from a rising industry as national strategy, Western Europe and the United States both Japanese and south Korean industrial design strategy as a national basic strategy lines.
Called "the god of creation", "the source of rich countries". Industrial design has been developed countries or regions as the core strategy to popularization and promotion. Industrial design originality industry help industry transformation and upgrading of the economic structure from the source thrusting a low carbon economy realize task of energy saving and emission reduction. Product design product development for China has been the weak link of China's comprehensive national strength, improve the soft power must establish development design strategy.
The most urgent need of the evelopment of the industrial design is also. Industrial design change China economic "global manufacturing factory" role, to realize the economic structure transformation and upgrade. China's industrial design and the development history of the DuoNian did not last for long. In 1987, China's industrial art association officially changed its name to "China's industrial design association, China's industrial design" is a milestone in the history of China's industrial design, from then on, on the fast track. February 13, 2007, |
premier wen jiabao made important instructions: "should attach great importance to the industrial design". Show that the Chinese government for industrial design attention. 13 March 2008, office of the state council issued a kingdom does hair [2008] 11, "the general office of the state council on speeding up the development of service industry.
Industrial design for real people know and play a role in the industrial revolution broke out, by industrialization after mass production as developed conditions. When a large industrial products in a rough way, has seriously affected People's Daily life, industrial design as a condition of change was inevitable means boarded the stage of history.
The production of product planning and design, make and use to achieve optimal matching between the creative activity. From this concept analysis of the nature of the industrial design: first, the purpose of the industrial design is obtained between the products and the best matching. This match, not only meets the demand, but also to use and the physical, psychological and so on various aspects have proper matching demand, this just reflects the people-oriented design thought. Second, the industrial design must is a kind of creative activities ".
Face a very wide cross with science, many disciplines involved in the research field, as the glue of industrial society, make originally isolated disciplines such as: physical, chemical, biological, marketing, aesthetics, human body engineering, sociology, psychology, |
|
philosophy, and so on, contact each other, blend mutually, rallied organic unity.
Design is the enterprise and market bridge: on the one hand will production and technology into the market demand for products, on the one hand, will the market information feedback to the enterprise to promote the development of the enterprise.
LiangYu industrial design company with intelligence create added value, in industrial product design research, through the content of science and technology to improve product design and added value to improve the added value of products, and improve the product profit margins. Design concept decided the industrial design is the core value of and commitment to the user, and design strategy embodies enterprise for industrial design vision and planning.
Made orientation and the cost leadership stage, namely OEM stage, the industrial design is a kind of tactics, still far from reaching the industrial design, as a build enterprise of the brand strategy of stages, namely OBM stage. No design strategy, the enterprise will lose the forward design is an enterprise's important resources: good design can make the enterprise has better reputation, makes the enterprise is more energy, become the company development tools design is the establishment of a complete enterprise the visual image of the means some style. |
